My wife is a Mexican immigrant, now a naturalized US citizen. She voted for Harris and one of her brothers voted for Trump. Her other brother did not vote in 2024 but was leaning Trump. The brothers prioritized immigration, followed by the economy, and expressed some discomfort with voting for a female POTUS. Both brothers were Obama and Biden voters but did not vote for in 2016. They live in Texas, one in a border town.
No question that Biden screwed up on immigration by not seriously addressing it early in his term. That obviously helped Trump make inroads on the issue. The good news is that both brothers are still open to voting for Democrats. Neither have an enduring fondness for Trump or his MAGA supporters. They are uneasy about his deportation program but are willing to let things play out for the time being.
I think Democrats can win back both brothers, but it will require that they understand that many Latinos will prioritize their interests differently. My wife’s two brothers are winnable for the Democratic party in 2028 with a different candidate and message.